Te Manawa The Movement

Te Manawa Rebrand

As part of the digital component of a rebrand for Te Manawa, while and for undertook an exploration of Data-Sovereignty, and how best to achieve a Tiriti led online presence in Aotearoa - New Zealand. Te Manawa is a Māori artists collective that aims to reshape Māori engagement with the broader arts community of Tāmaki Makaurau {Auckland}.

Design work was carried out by our talented friends over at Extended Whānau and while and for was brought in to assist with the digital strategy and to consult on how best to represent Te Manawa in an online space.

While and for is a co-governance structured company, which enables us to navigate the delicate balance which come with hosting matauranga {ancestral knowledge} in online environments.

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